Mayor Paul Soglin works to make sure Madison, WI's independent businesses serve visitors AND residents

Many cities envy Madison, WI’s thriving State Street retail corridor. After being converted from a four-lane road to a pedestrian-focused thoroughfare in 1974, State Street has become synonymous with funky retail stores and welcoming locals. It’s a draw for University of Wisconsin students, residents, and visitors alike, and an important economic and cultural asset for the city. According to Downtown Madison Inc.’s latest State of Downtown report, Madison’s Central Business Improvement District (BID), which contains State Street, saw vacancy rates decline from 7.5 percent in 2012 to just 4.6 percent in 2014.

In recent years, however, the mix of retail on State Street has trended toward businesses focused more on food and drink and less on goods and services. According to Downtown Madison, Inc., 40 percent of businesses in the Central BID are food and drink businesses—but only 25 percent are other types of retail. Local leaders are concerned that if this shift continues, the area will fail to meet the everyday needs of local residents.

Local Leaders Council

Watch the recorded webcast of "The Fiscal Implications of Development Patterns"

To what degree does the choice of development pattern impact costs for a local government? How do these decisions affect a municipality’s budget and tax revenues, and the cost of infrastructure and services it must provide?

The Fiscal Impact of Development Patterns, a new model from Smart Growth America and real estate advisors RCLCO, is designed to help municipalities answer these questions.

The new model was unveiled yesterday morning, and as part of the kickoff Chris Zimmerman, Smart Growth America’s Vice President for Economic Development, and Patrick Lynch, Smart Growth America’s Research Director, presented an overview of the new resource at an event in Madison, WI. The presentation was webcast live yesterday afternoon and a recorded version of their discussion is now available above or on YouTube.

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A new model for analyzing city development

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Madison, WI, is the first city to use a forthcoming analysis model from Smart Growth America and RCLCO.

Every town and city makes decisions about how to grow and what kind of development to build. These decisions shape entire neighborhoods, and form the foundation of American communities as we know them.

These decisions also impact a city’s finances. Some development patterns generate net revenue, others run a deficit. A smart growth approach can help cities build in ways that support long term fiscal health, and a new tool will help local leaders understand specific ways this approach can help their community.

Next week Smart Growth America and RCLCO will unveil a new model for analyzing the fiscal performance of urban development. This new model will be applicable in every town or city across the country, and is designed to help cities understand what financial returns their development currently generates—and what strategies could generate better returns in the future.

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A closer look at "Measuring Sprawl": Activity centering in Madison, WI

madison-wiMadison, WI has attracted businesses and residents to locate in its downtown by making it a great place to live, work and relax. Photo via Flickr.

Madison, WI, received high marks in our recent report Measuring Sprawl 2014—thanks in large part to the city’s efforts to focus development near downtown. How did the city achieve this success? And what can other communities learn from Madison’s example?

Factor in focus: Activity centering
Measuring Sprawl 2014 used four factors to evaluate development: density, land use mix, street connectivity and activity centering. Every major metro area in the country was evaluated on these factors, which were then combined to create a metro area’s overall Sprawl Index score.

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Madison, IN and Milton, KY are repairing a landmark and boosting biking and walking

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The Milton-Madison bridge undergoing construction. Photo via the Milton Madison Bridge Project.

The reconstruction of a bridge spanning the Ohio River between Madison, IN and Milton, KY is more than just a long overdue repair. It is a restoration of a landmark, a way to better connect two interdependent communities and a means of bringing smart growth improvements to both sides of the river.

The existing Milton-Madison bridge had become functionally obsolete, deteriorating badly despite multiple rehabilitations. Its 20-foot wide road deck was too narrow to handle modern traffic and in August 2008, the Kentucky Transportation Cabinet and the Indiana Department of Transportation launched the Milton-Madison Bridge Project in an effort to replace the bridge.

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Welcome to the coalition: Madison Area Bus Advocates


Smart Growth America is proud to welcome Madison Area Bus Advocates to our coalition of state and national allied organizations.

Madison Area Bus Advocates works for an expanded and improved urban and regional bus system to serve more people, places, and trips throughout the greater Madison, WI area. The organization is a diverse group of bus users and friends who believe that good public transit supports the dignity and freedom of all individuals, creates an open, hospitable and welcoming community, respects the environment, opens economic opportunity to all and moves people to where they need to go. A variety of transportation options – including good bus service – needs to be available in the greater Madison area so people and businesses can choose a transportation mode that considers convenience, time, health, safety and cost. We want an expanded and improved regional transit system that includes better transit options within the city of Madison itself.

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